tag:blogger.com,1999:blog-999953115851066892024-03-08T08:52:30.454-05:00Alphonse Ha: Conseiller SEOSocial Media Marketing strategies, SEO & Web BrandingAlphonse Hàhttp://www.blogger.com/profile/05631167577680248080noreply@blogger.comBlogger53125tag:blogger.com,1999:blog-99995311585106689.post-38662250447335210932009-07-23T21:10:00.004-04:002009-07-23T21:42:56.235-04:00Social Media Marketing on alphonseha.comI am a Social Media Marketing Strategist from Montréal, Canada. Here, you will find my thoughts on everything related to Social Media from a Marketing and Generation Y perspective.All my old Social Media Marketing posts are all moved to my new website.All my old posts were transferred but since Blogger is a free service, I am quite limited and could not set up 301 redirects on every single Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-31643390323680590212009-05-21T11:30:00.013-04:002009-05-21T12:35:46.851-04:00The Power of HyperlinksIn SEO, I find that too many people get lost in link building, nofollows, dofollows, anchor keywords, page ranks, ect. I think we need to step back and really understand how powerful hyperlinks really are. In a matter of a click, we can have access to so much information. Why aren't marketers more excited about this? My guess is because hyperlinks are so embedded in our daily life that we forget Unknownnoreply@blogger.com1tag:blogger.com,1999:blog-99995311585106689.post-19273570860606320512009-05-20T00:35:00.016-04:002009-05-21T12:03:14.298-04:00The importance of contentContent marketing is not an easy concept for businesses to get. I can understand why some companies can think that posting content can be a waste of time but content is exactly what you are pitching to prospective clients in your sales call. I know there still are many companies who feel that sales calls, cold calls, direct marketing or telemarketing is more efficient because it feels like you Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-52324714796022698712009-05-05T15:46:00.005-04:002009-05-21T13:33:56.328-04:00More Twitter in Canada for Rogers and Fido usersMore Twitter in Canada! Roger and Fido users can now Tweet from their cell phones (yey!) The better news? Sending and receiving tweets directly to the cell phone is a standard texting fee. Thus, if you have a text messenging bundle, you will not be charged for your tweets.Why is this a big deal? It is a big deal because Bell initially imposed a 15 cents fee for each tweets sent AND received. Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-2504153930041456052009-04-29T19:54:00.011-04:002009-04-30T10:23:51.171-04:00Conseiller SEO Canoe.caJ'ai remarqué que Canoe.ca recherche un conseiller SEO. Je devine donc que connaître l’ensemble des aspects techniques reliés :au référencementà l’optimisation des pages ("on page" et "off page optimization")à l’indexationet l’évaluation stratégique des mots-clés (sélection des mots-clés et position des mots-clés)sont importants mais je pense que le SEO et le SEM n’est qu’une étape. Si le but de Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-63666170581896297982009-04-17T10:44:00.010-04:002009-04-17T17:03:52.285-04:00Google Events for BusinessGoogle is opening Facebook to the web. In a race between the two eGiants to dominate the web socially, Google has opened Facebook's event to the world. Websites can now bring people together more than ever with the launch of their new event gadget. The function is simple, by installing the gadget on a web page, you can promote your event without having any web page programming knowledge and allowUnknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-11051489781638542172009-04-15T16:59:00.004-04:002009-04-15T17:15:37.402-04:00SEO ya Digg?Today I want to test Digg for an SEO purpose. I currently work at Agence de placement Télé-Ressources as a communications and marketing coordinator. I have been trying to rank my company for a keyword and so far so good. I was able to position Agence de placement Télé-Ressources on the first page of Google. However, of course, I want to be in the top 3 in the SERP. I just realized that Digg has Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-49810051304972548342009-04-08T14:54:00.005-04:002009-05-21T13:31:21.186-04:00Official Google Blog: Search the rainbowGoogle never cease to impress. Google can now search by colors! Is this a preview of semantic search? Today, I'm happy to announce that you too can use our color filter in your own image searches. Just search for something the way you normally would, such as [tulips]. On the results page, click on the "All colors" drop down in the blue bar and choose a color. For example, try restricting your Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-7347998249302977442009-04-05T11:05:00.014-04:002009-04-17T11:31:49.293-04:00Youtube Analytics and SMM ROIYoutube Insight has existed for a little over a year now. Youtube Insight allows the uploader of the video to learn more about the web analytics of his viewers. It allows him to perform market research on the gender of the viewers, their age group, their geographic locations and even how they landed on the video. Was it done by a search or did it come from Facebook? Youtube Insight also reports Unknownnoreply@blogger.com1tag:blogger.com,1999:blog-99995311585106689.post-65674389507509227552009-04-02T10:08:00.005-04:002009-04-17T11:32:35.624-04:00List of GenerationsHere is a list of generations from wikipedia. I was always curious to know about the generations before the baby boomers, especially working in the employment industry where Gen-Ys are often discussed. What are the labels that are given to my grand parents and their siblings? What about their parents. I think it is unfortunate that the descriptions are so western-centric. I guess it isn't that Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-47311316724705970152009-03-27T11:17:00.012-04:002009-03-27T14:44:50.605-04:00Facebook - SMS Service for PagesGreat Facebook news for both online and offline marketers today. People can now become a Facebook fan without even having a smart phone or be on their computer. You can do it while standing in the mall! Inside Facebook reports:“Imagine the scenarios- you can ask 10 people in a Board room to take their phone out and become Fans, or 100 people at a rally to become political supporters, or 30,000 Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-29732338850940046882009-03-26T20:10:00.009-04:002009-03-29T13:17:02.087-04:00Youtube Sampling - the future of Hip-Hop?This Youtube clip is a song (or is it a music video?) created with samples of other Youtube Clips. One word: Phenomenal! The artist is Kutiman. Genius!Copyright issues aside, I think this is a beautiful mirror of the new Web and its mentality. Long gone are the days of static text only web pages (yes, web pages and not web sites). It is all about mixing, sharing or in Hip-Hop terms: cutting/Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-64092709330982924322009-03-23T16:17:00.007-04:002009-03-23T17:10:46.747-04:00Facebook Likes ThisI am dedicating a whole blog post to the simple Facebook feature "Like". It isn't an innovative feature, it has been done by many websites in many context (such as Friendfeed for instance) but I think Facebook hits it on the head when it introduced this social action and I think there is a future in Facebook marketing with this feature.Let's face it, we are lazy. Or in good marketing terms, we Unknownnoreply@blogger.com1tag:blogger.com,1999:blog-99995311585106689.post-56547202083531101052009-03-20T17:22:00.006-04:002009-03-20T17:39:40.745-04:00Googlebot crawling behaviorAfter numerously updating my job's website's home page in order to rank better for a keyword, I noticed something very interesting.Googleblot crawled the home page 3 days in a row and updated the cache.However, not all the hyperlinks were updated in Google cache. I hardcoded the home page and removed many links and despite being crawled later that night, the text in the cache was updated but not Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-78853400850316701532009-02-13T14:29:00.007-05:002009-02-13T14:54:46.606-05:00Twitter and Single? Power of Community.There is an interesting trend on Twitter today since it is Valentine's day eve.It is interesting how powerful communities can become and how Twitter is a great facilitator. Tweeple all over the word are sending tweets out about their single friend by using the hashtag #mysinglefriend and mentionning their friends using the @ convention so that people in the Twittersphere can go to the single Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-59141475453617676862009-02-07T14:39:00.007-05:002009-03-17T13:54:18.862-04:00International Development Week Workshop @ Ottawa UUPDATES: Links added.How to use video in a social media marketing mix strategy by using Youtube and blogs:Due to security reasons, certain people who were shot on video asked for the Youtube clip shot at the International Development Week Workshop to be removed from the Internet. In order to show them how quick and easy it is to publish a video on their own website (or blog) I embedded a video ofUnknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-18923065085916186542009-01-19T17:51:00.006-05:002009-02-16T11:46:27.598-05:00Dear Mr. President...I don't care what you say, this is a great initiative. I made a quick Google search about Pepsi's Refresh Everything and the opinion seems to be negative.Meh, I like it. I think it is a goog marketing initiative and I am not ready to deem it as a FAIL yet. What about you?Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-76021376948806375342009-01-19T10:50:00.004-05:002009-01-19T11:00:46.709-05:00Heineken Ad - What Every Men Need at HomeI loved this commercial thus I thought I would just share it with you all. This has nothing to do with social media. No reflexion or critical thoughts, just sit back and enjoy!That commercial made me think of Tim Allen's Home Improvement Man's Kitchen:Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-72888002030406574252009-01-09T10:38:00.015-05:002009-01-09T11:25:49.385-05:00How Can We Superpower Twitter?Twitter is a powerful tool, but as a Montreal resident, I will tell you it is not the case here. Quebec tends to be a little slow with internet trends and adoption, I think language is also an issue. Facebook did not boom here until it translated their platform in French. After reading Jeremiah's How Bloggers Should Inspire Retweets and Mack Collier's Want to give your readers a way to tweet Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-48005613381524212352008-12-22T11:04:00.011-05:002009-01-08T20:30:24.638-05:00Best Facebook Marketing Mix StrategyThe best use of Facebook's tools I have seen so far integrated the power of pictures, photo tagging, comments and Facebook events. In this case report, I will analyze and explain why the campaign was brilliant from a Facebook marketing perspective and provide my (two or three? :P) readers with a great Facebook Viral Marketing Campaign strategy.The marketing gem was created last May 2009 by JulieUnknownnoreply@blogger.com3tag:blogger.com,1999:blog-99995311585106689.post-17216629534507832532008-12-16T11:12:00.010-05:002009-04-17T11:20:10.921-04:00MySpace vs Youtube: X-Men Origins TrailerI stumbled on the new Wolverine (official) trailer today on MySpace (Thanks to Mafia Wars who got me to return to Myspace to play) and I got curious. Since Youtube is the #1 reference for videos on the web I decided to make a quick search there and while I am at it, why not Google the new movie as well? I was surprised to see MySpace beat Youtube by 3 days.X-Men Origins published the MySpace Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-91474136523464129982008-12-11T16:29:00.004-05:002008-12-11T16:35:50.045-05:00BURGER KING® WHOPPER® VIRGINSGreat piece of propaganda?Builds up hype about what is better and never really revealed the results. Use the documentary format but did not have a documentary structure.Am I the only one who saw the same people voting multiple time?Sways the audience towards how great the whopper is. Where was the Big Mac outside of the taste test? When they were going in villages?I have mixed feelings about Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-73999988699008381802008-12-11T13:53:00.011-05:002008-12-11T16:01:32.730-05:00Economy, recession - Myspace will die.The biggest social media will survive. Plain and simple. Youtube and Facebook are here to stay. Personally, I don't even know why Myspace is still alive. It looks to me that their numbers/stats are inflated. Sure they have over 100 million users but how many of them are actually active? Facebook has much more conversation going on than Myspace and that is why Facebook is a shoe-in to still Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-24324050541587030352008-12-10T16:10:00.003-05:002008-12-11T15:19:06.155-05:00Testing Blogging from FacebookTesting Blog it created by Six Apart from my Facebook Account. Supposed to Update my friendfeed (I almost forgot I have that) as well as my twitter...Let's see...Will it show up on my newsfeed?December 11, '08 updates: Blog It updated my news feed twice just because my Facebook status was changed. I have my twitter set to change my Facebook status. That is why I am guessing it duplicated the Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-99995311585106689.post-62471382274010667602008-12-05T11:59:00.001-05:002008-12-05T11:59:52.630-05:00Happy Holidays!Send your own ElfYourself eCardsUnknownnoreply@blogger.com0